Description

International Business: The Challenges of Globalization uses the ever-present and salient subject of culture to present real-world examples and engaging features to bring international business to life and pique student interest. The 9th edition uses a unique organising framework that helps students to understand how the elements of international business are related and with a focus on employability skills, students understand how the concepts learned in this course will be relevant to their future careers. The material has been thoroughly updated based on ongoing changes in the international business world to ensure that it remains up-to-date with the rapidily changing world.

MyLab Management is NOT included with this title.
Students: If MyLab Management is a recommended or mandatory component of the course, please ask your instructor for the correct ISBN. MyLab Management should only be purchased when required by an instructor.
Instructors: Contact your Pearson representative for more information.

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