Description
This is the first integrated theory-to-practice text on marketing’s role in the political process. It
Political Marketing: Theoretical and Strategic Foundations
R719.25
Routledge
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- - ENGINEERING & RELATED DESIGN
- - FUNDAMENTALS
- - LABOUR RELATIONS/HR
- - MECHATRONICS
- - PRIMARY HEALTH
- - PROCESS INSTRUMENTATION
- - PUBLIC ADMIN/FINANCE/LAW
- - INFORMATION TECHNOLOGY & COMPUTER SCIENCE
- - FINANCE,ECONOMICS,ACCOUNTING & MANAGEMENT
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- - MANAGEMENT AND MARKETING
- - OFFICE ADMINISTRATION
- - SAFETY IN SOCIETY
- - HOSPITALITY & TOURISM
- - HAIR/BEAUTY/NAIL TECHNOLOGY
- - AGRICULTURE
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Political Marketing: Theoretical and Strategic Foundations
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